What's an effective LinkedIn Publishing strategy? I was asked this in a LinkedIn Group recently: Christine, love your LinkedIn Pulse article! I have a question about Pulse and others might have an … [Read more...]
4 Ways To Create Consistent Brand Messaging For Maximum Marketing Impact
Confused about what consistent brand messaging is, why it's important and how to do it for maximum marketing impact?
If you answered "YES!"...you're not alone, trust … [Read more...]
LinkedIn Publishing Analytics Tips to Generate Leads
If you’re using LinkedIn Publishing effectively, you have a tremendous opportunity to share your expertise, position yourself as a thought leader and generate leads with over 400 million LinkedIn members. But...how do you easily get a quick overview of who exactly is engaging with you? Who is … [Read more...]
Your LinkedIn Publishing Posts…Who Sees Them and How
Do you ever wonder who sees your LinkedIn Publishing posts? I hear it so often from my private coaching and consulting clients. Here's my answer...with technical assistance from LinkedIn engineering: Your … [Read more...]
4 Ways Your LinkedIn Social Selling Index Helps Your Sales
Have you heard? The LinkedIn Social Selling Index (SSI) is now available for all English-speaking members! What is it? Think of it as your Klout score, but for sales and just for LinkedIn. LinkedIn Social … [Read more...]
Do You Need a LinkedIn Personal Profile AND a Company Page?
I'm asked so often by new clients and when I speak, "Christine, what's the difference between my LinkedIn personal profile and Company Page? Do I really need both?" It can be confusing, but my answer is very … [Read more...]
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