Are you a business owner or entrepreneur who struggles to easily and quickly find engaging content to attract your Ideal Clients?
You’re not alone, trust me!
Many of my new private coaching clients ask me, “Christine, how do I find content to engage my Ideal Clients? There’s so much information out there, but I don’t really know where to look to find what’s going to be effective and then how to sift through what I do find…help!”
You just want an easy, quick, go-to, dependable, professional source for content that engages your Ideal Clients so they get to know, like and trust you and deepen their relationship with you to become your clients.
It shouldn’t be that hard, right?
In my experience it can be really simple, easy, fast and even fun!…when you have a system and you use a tool like LinkedIn Pulse.
How To Use LinkedIn Pulse to Find Content
There are three ways you can use LinkedIn Pulse to easily find engaging marketing content.
1. Interests
You can go to LinkedIn Pulse from your Interests tab at the top of any LinkedIn page to find content tailored to your business interests.
BONUS TIP: Follow leaders and publications in your industry for a ready source of engaging content.
2. Search
If you’re looking for specific content, you can easily search LinkedIn Pulse by choosing “Posts” from the toolbar at the top of any LinkedIn page.
For example, if you want to share posts from Shark Tank’s Barbara Corcoran you can simply search her name.
BONUS TIP: When I find an article I think my Ideal Clients will find valuable, I pre-schedule it to post via HootSuite. Trust me, having a system that provides a ready stock of industry content to pull from on demand is invaluable when it comes to saving you marketing time and effort!
3. App
Download the LinkedIn Pulse app and share articles from your feed whenever and wherever you are to attract your Ideal Clients on LinkedIn and elsewhere online.
BONUS TIP: For increased visibility, choose to share the article on HootSuite or with Public on the desktop and Public + Twitter on the App, not just your contacts.
So if you’re looking for inspiring content for your social media updates, you can use LinkedIn Pulse to quickly and easily share content that engages your Ideal Clients, positions you as an expert and thought leader and keeps you visible and top of mind.
And if you’re interested in more details on how to get better results from LinkedIn, click here to qualify your complimentary LinkedIn Results strategy session with me to explore that. You’ll find out what you can do to have a results breakthrough. Since I have a limited number of appointments available, I request that only people who are serious about dramatically increasing their results on LinkedIn apply for a time to talk.
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© 2015 ChristineHueber.com
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Great tip on scheduling posts Christine. Sharing LinkedIn Pulse posts with your connections just makes sense. Keep up the great content!
Thanks for your comment and feedback, Matt…I appreciate it!