Do you have a book you want to promote but you don’t know where to start with leveraging LinkedIn?
Do you offer mentoring/coaching services you want to promote on LinkedIn but you’re not sure how to do it?
How do you promote your business on LinkedIn without being pushy or salesy or annoying or irritating?
How do you do it so you’re not ignored or feel invisible?
If you’re wanting to build a platform to promote yourself on LinkedIn and don’t feel like you’re leveraging LinkedIn in the way that you could, here are 3 simple steps to get the word out about your expertise, keep you top of mind, increase your visibility and position yourself as a thought leader and go-to resource on LinkedIn.
Step 1: LinkedIn Updates
Consistently post on LinkedIn with an effective mix of updates. These updates should differentiate you, position you as an industry expert, promote your business and motivate and inspire your ideal clients. Your contacts will see them in their activity feed and can share them with their networks as well, allowing your posts to go viral.
Step 2: LinkedIn Publishing
Use the publishing feature to share your expertise at the top of your profile where anyone viewing your profile sees it. When you publish it will also post to your activity feed where your contacts will again see your article.
BONUS TIP: LinkedIn Publishing is seen by all 400+ million LinkedIn members and is also searchable on Google.
Step 3: LinkedIn Groups
Leveraging LinkedIn is easy when you share value-rich, compelling content consistently to Groups where your Ideal Clients are members.
This again positions you as an expert in your field, a thought leader, keeps you top of mind and increases your visibility. This is how many of my clients initially find me.
If you’re interested in getting more details on how to quickly and easily get better results from LinkedIn, click here to qualify for your complimentary LinkedIn Results strategy session with me to explore that and to find out what you can do to have a results breakthrough. I have a limited number of appointments available and request that only people who are serious about dramatically increasing their results on LinkedIn apply for a time to talk.
Did this article on leveraging LinkedIn help you? Please let me know in the comments below and share this on LinkedIn!
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© 2016 ChristineHueber.com
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“Marketing mentor Christine Hueber teaches business owners and entrepreneurs around the world how to create and manage profitable LinkedIn marketing that easily gets them more clients. Get her FREE report ‘Top 10 LinkedIn Success Secrets for Entrepreneurs’ at www.ChristineHueber.com“
Brad Hildt says
Thanks Christine – you always offer such great insights and value. I am grateful.
Christine Hueber says
Thanks for your comment and feedback, Brad!
Is there anything you’d like me to write more about?
Best,
Christine
Nicole Bandes says
I’ve submitted to get the LinkedIn Publish platform. Great tips.
Christine Hueber says
LinkedIn Publishing is an amazing tool, Nicole, and thanks for your comment here too.
Ryan says
Thanks a bunch, can’t wait to get my business going..Finally!!
Christine Hueber says
Thanks for your comment, Ryan!
Is there any way I can help you further to get your business finally going?
To your success,
Christine